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Home - Contact Center - Mastering the Art of Training New Contact Center Agents: Expert Tips for Success
Reviewed by : Prasanta Raut
With the increase in digitalization, the contact center’s operation has transformed positively. Likewise, the customer expects faster and improved service. Agents are a crucial component of contact center businesses. They are trained to understand customer issues and provide top-notch customer service. Therefore, frontline customer service agents must be empowered with the necessary skills.
Do you want to train new contact center agents and improve customer service?
Training new agents is challenging but fruitful. You can follow best practice strategies to provide adequate training to your agents. Proper training will help the agents handle the increase in inbound calls, complex issues, and angry customers, ensuring a helpful customer experience.
This blog provides comprehensive tips for mastering the art of training new contact center agents. These tips will ensure your agents’ positive growth and deliver outstanding customer service.
Let’s get started. 😎
Table of Content
Contact center agents are skilled professionals who handle incoming and outgoing calls to provide support, generate leads, boost sales, and ensure improved customer experience. The contact center agents must always stay alert to help customers with similar queries or extraordinary problems.
Here are a few key roles and responsibilities of the contact center and they are:
The agents’ primary responsibility is responding to customer inbound queries via multi-channel platforms such as phone calls, chat, or social media. The queries may include business-related information or seasonal, promotional, or sales-related questions.
It’s the agent’s duty to communicate effectively with customers and provide practical solutions to various queries within a time frame.
The agent’s effectiveness in the order process will impact the business’s revenue. Therefore, the agents must be confident in promptly answering queries about features or product warranties.
In addition to a smooth conversation, your agent is responsible for helping the customer with the refund, exchange, or replacement process.
The agents handle outraged customers by addressing their complaints and providing customized service.
It is essential to give new contact center agents sufficient training to improve their communication skills and help them stay updated with industry trends. Additionally, investing in agent training will ensure outstanding customer service in a call center.
It is vital to provide adequate coaching to new employees, which enhances the agent’s morale and retention. In the coaching session, the agents will learn to use specific tools or software used in a call center, as well as communication skills.
This helps the agent be a responsible customer service representative who can easily handle the increased incoming calls or any conflict to ensure the call center’s smooth running.
The additional reasons to train the agents are:
Here are a few tips to teach your call center agents to provide exceptional customer service.
As representatives of customer service, agents must have a comprehensive understanding of the service they provide to address customers’ inquiries.
Additionally, they must also be educated about the company’s service, features, benefits, pricing, or policies to offer outstanding customer service. Irrelevant information can turn customers away.
The agent must be well-trained to maintain a positive attitude even when dealing with a frustrated customer. They must practice active listening to address customers’ queries or feedback.
Additionally, they must be trained to be empathetic and modify their tone and speech accordingly to become skilled at interacting with consumers. Such skills help build strong relationships with customers.
As customer service representatives, the agents must be educated to respond respectfully and kindly to each customer, even if they are not. It is the agent’s responsibility to handle the customer’s issues effectively in any circumstances.
Coach your customer service agent to prioritize the task in the to-do list or, based on urgency, to meet the deadlines. Encourage them to set achievable goals or prevent overworking to maintain higher productivity.
Focusing on these areas, the agent can manage the time to provide top-notch customer service.
Multiple advanced tools and software, such as CRM and help desk software, are used in the call center. The newly hired agents must have adequate knowledge of these tools to address customer queries effectively.
Additionally, the agents must be familiar with the company’s system, such as rules and regulations, to ensure outstanding customer service by staying within the organization’s boundaries and meeting its expectations.
There are multiple training practices the call center leader can implement to coach the agent effectively. The method includes:
The call center supervisor is responsible for providing an engaging and interactive learning experience. To foster this interactive session, the agent must be offered multimedia elements, such as training videos, and engage them in team-building activities. These activities help the agent cope with the new dynamic learning environment.
The supervisor can take different actions to help the customer prepare for unexpected scenarios. For example, the customer can act angry or distressed while the agents try to calm them by providing an effective solution.
Also, the agents and managers can switch roles. Managers can take the lead in addressing such issues so that the new agents can learn from them. This approach helps to demonstrate empathy and active listening skills, which are essential for agents.
Shadowing experienced agents is part of the onboarding process. After the new agents receive essential training, they shadow management team members. The agents will gain insight into how tasks are performed and how to interact with clients or customers through the manager’s actions. This learning from an experienced manager or mentor approach will last about two to four weeks.
Provide continuous feedback by evaluating agents’ customer interactions based on recorded phone calls, emails, or chats. This gives insight into an agent’s progress.
Also, create an open environment where new agents can ask queries and provide constructive feedback on their training experience, identifying areas for improvement.
👉 Also read: How to Choose a Co-Browsing Solution for Your Contact Center?
Training new customers is challenging, and the turnover rate is high. Therefore, designing a comprehensive training program that focuses on creating a positive working environment to develop new contact center customers is vital.
The common challenges and solutions while training the new contact center agent include:
Language barriers are common obstacles to effective communication in a multicultural contact center workforce. Therefore, the organization or supervisor must offer a cultural awareness workshop to help new agents understand and value other cultures’ viewpoints.
New agents are more likely to resign as they might feel pressure to meet the demanding nature of work. Therefore, to reduce the number of resignations, the organization must provide onboarding and ongoing support. Additionally, providing career advancement opportunities will help the business maintain the agent’s retention.
Only some agents are proficient with the newest technologies. The inexperienced agents might find contact center technology complex and require efficient guidance to use the system. Providing hands-on training, user-friendly guidelines on how to use the system, and IT support will help overcome the technology issues.
The new agents might feel overwhelmed by the knowledge they need to acquire to work as contact center agents. They might also feel stressed to absorb all information in a short period, which could increase turnover rates.
Therefore, prioritize providing the most essential skills to the agent and divide the training into manageable sections. They should also be provided with resources for independent learning.
Different key performance indicators measure and improve the performance of the contact center. These include:
It is an agent performance metric that measures whether agents complete their assigned daily tasks at the right time.
Well-trained agents can improve customer experience by providing fast and accurate information. They can solve complex customer issues, demonstrate empathy, and frequently offer top-notch customer service, which will increase the customer satisfaction score. Outstanding customer service will also reduce agent turnover. Therefore, the business should invest in training the contact center agents. Furthermore, the company should invest in contact center cutting-edge tools and technologies to enhance customer engagement and reduce the agents’ workload.
A customer-centric contact center that employs suitable agents with excellent communication and problem-solving skills and appropriately uses advanced technologies makes a thriving contact center.
To become a successful call center agent, you can evaluate your typing speed, active listening, problem-solving, and communication skills. You also need technical knowledge and skills to use contact center tools.
The skills required to be a good contact center agent are:
Here are a few tips to pass the training.
Prasanta, founder and CEO of Dialaxy, is redefining SaaS with creativity and dedication. Focused on simplifying sales and support, he drives innovation to deliver exceptional value and shape a new era of business excellence.
Prasanta Raut