What is Customer Engagement Platforms: A Complete Guide Every business that wants to survive and foster growth in today’s competitive world needs to retain more customers rather than attract new ones. To retain customers, your business needs to understand their needs and preferences. You need to know about… Read more
The Essentiality of Omnichannel Customer Support for Businesses The adaptation of omnichannel customer support is gradually increasing and is now a top priority for contact center businesses. It enables companies to deliver seamless customer service across multiple channels to streamline business communication. Are you still using high-priced conventional… Read more
How to set up voicemail drop on different phone systems? Everything You Need to Know According to recent research, voicemail messages have an impressive 95% open rate, far surpassing the average email and text open rates. Voicemail drops have become increasingly popular in marketing and call centers. It allows businesses to connect with their customers… Read more
What is Enterprise Communication: Benefits and Features The more your organization becomes larger, the more critical communication is yet to succeed. So further strategies to scale, have to overlook enterprise-grade tools. Effective communication is key, especially in the corporate environment. Using the right language, medium, or a… Read more
How to Create B2C Marketing Strategies in 2024: The Ultimate Guide According to recent research, the global B2C market was worth around US$4.8 trillion in 2023 and is expected to reach US$9.0 trillion by 2032. Business-to-consumer is expected to grow rapidly. Business-to-consumer (B2C) refers to selling products and services directly between… Read more
How Does Multimedia Messaging Service Work? The average open rate for MMS and SMS is around 98%. MMS is a popular messaging channel that allows the sender to send messages containing various multimedia elements. Regarding effective marketing, MMS is the best way to go. It is… Read more
Benefits of an SMS campaign for businesses? An Extensive Review According to research, 91% of business owners say they see higher conversion rates with SMS marketing campaigns. This statistic shows why you should implement SMS marketing/campaigns into your business. An SMS campaign is a marketing strategy that sends promotional messages… Read more
What’s the Difference Between UCaaS vs. CCaaS? An In-Depth Look Businesses are quickly shifting from on-premise communication models to cloud-based ones designed to provide different types of solutions for business communication. Cloud-based communication systems present various “as a Service” models, including the popular UCaaS and CCaaS. These cloud-based services, UCaaS,… Read more
How do you develop a WhatsApp marketing strategy for business in 2024? WhatsApp marketing is a strategy for using WhatsApp in business marketing and communication to promote products or services directly to customers. According to recent research, there are about 2 billion WhatsApp users globally, and about 100 billion messages are sent… Read more
The Importance of Digital Accessibility for Business Growth The rise in the lack of digital accessibility is one of the major concerns for any organization in the modern world. According to the World Health Organization, about 1.3 billion people, or 1 in 6 people worldwide, experience significant disability. … Read more