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SMS campaign to Stay Focused on What Matters

SMS campaigns are an efficient way to send immediate and targeted messages to connect with your audience, ultimately increasing engagement and driving up response rates.

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How to run an SMS campaign with Dialaxy?

Running an SMS campaign on Dialaxy is simple and effective. Follow these steps:

  • Go to your dashboard.
  • Click on Message logs and navigate to the “SMS campaigns” section.
  • Click on “Create New Campaign” and enter your campaign details.
  • Upload or select your contact list.
  • Set up your SMS script and configure campaign settings, such as SMS timing and SMS ID.
  • Click “Start Campaign” to begin texting your selected contacts automatically.

What is an SMS campaign?

An SMS campaign sends targeted text messages to promote offers reminders, and engage customers directly.

  • Promotions: Share exclusive discounts.
  • Reminders: Notify about events or appointments.
  • Engagement: Send personalized messages and surveys.

How does an SMS campaign work?

An SMS campaign targets audiences through text messages to achieve specific goals, such as increasing sales or promoting events. It starts with defining objectives, building an opt-in contact list, and crafting engaging messages with clear calls to action.

Messages are then scheduled and sent using an SMS marketing platform. Tracking metrics like delivery and response rates helps evaluate the campaign’s effectiveness and refine future efforts.

How to Run an SMS Campaign with Dialaxy?

Running an SMS campaign on Dialaxy is simple and effective. Follow these steps:

  • Go to your dashboard.
  • Click on Message logs and navigate to the “SMS campaigns” section.
  • Click on “Create New Campaign” and enter your campaign details.
  • Upload or select your contact list.
  • Set up your SMS script and configure campaign settings, such as SMS timing and SMS ID.
  • Click “Start Campaign” to begin texting your selected contacts automatically.

What is an SMS campaign?

An SMS campaign sends targeted text messages to promote offers reminders, and engage customers directly.

  • Promotions: Share exclusive discounts.
  • Reminders: Notify about events or appointments.
  • Engagement: Send personalized messages and surveys.

How does an SMS campaign work?

An SMS campaign targets audiences through text messages to achieve specific goals, such as increasing sales or promoting events. It starts with defining objectives, building an opt-in contact list, and crafting engaging messages with clear calls to action.

Messages are then scheduled and sent using an SMS marketing platform. Tracking metrics like delivery and response rates helps evaluate the campaign’s effectiveness and refine future efforts.

Benefits of SMS Campaign

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High open rates

SMS messages are typically opened and read within minutes, ensuring quick visibility.

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Instant delivery

Messages reach recipients instantly, making it ideal for urgent updates or promotions.

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Direct Engagement

Engage with customers directly on their mobile devices, fostering a personal connection.

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Cost-Effective

Achieve broad reach at a low cost, making it budget-friendly for businesses of all sizes.

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Easy tracking

Monitor delivery rates and responses to gauge campaign performance and adjust strategies.

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Increased2 conversions

Prompt immediate actions with targeted, time-sensitive offers that drive quick responses.

Things to consider when running SMS campaigns

  • Segment your audience to send relevant messages that cater to their interests.
  • Regularly update your audience list to maintain accuracy and effectiveness.
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  • Schedule messages for optimal times to increase open and response rates.
  • Avoid sending messages during late hours or holidays unless necessary.
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  • Adhere to regulations such as GDPR and TCPA to avoid legal issues.
  • Include clear opt-out instructions to respect recipients’ preferences and avoid complaints.
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  • Use analytics tools to monitor key metrics like delivery and response rates.
  • Analyze campaign performance to make data-driven improvements for future efforts.
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Do’s and Don’ts of SMS campaign

Do’s
Don’ts

Test Messages Before Dispatch

Ignore Compliance Requirements

Add Clear Calls to Action

Neglect Personalization

Track Performance Metrics

Disregard Opt-Out Requests

Frequently Asked Questions

Dialaxy’s SMS Campaigns allow businesses to create and send targeted SMS messages to their audience, enabling them to engage effectively and drive results.

To do this, access the campaign creation tool within the platform. Customize your message and audience segmentation, then schedule or send the campaign.

SMS campaigns have some benefits, including high open rates, immediate delivery, and the ability to reach customers directly on their mobile devices, resulting in increased engagement and conversions.

Our platform offers analytics tools that businesses can use to track the performance of their SMS campaigns in real-time, including metrics such as open rates, click-through rates, and conversion rates.

Yes, you can. The platform allows businesses to schedule SMS campaigns to be sent later.

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